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Software Review On Flex Systems Postcard Mailers

By Jose Graham


Camera verification (including personalized document matching) is becoming common throughout the print, mail, & packaging industries. Older used mailing equipment is being updated more and more with new camera verification attachments and software. The following article will lead us through the topic Proving accuracy with Postcard Mailers production.

Their flagship product, FlexMail, was initially designed as an inexpensive way of importing data and arranging it on a layout template. In the model, users could include all the appropriate graphics, logos, fonts, and barcodes. Of course, FlexMail still does this, but the number of features has grown. One of FlexMail's most exciting benefits is the sheer number of print drivers Flex Systems has developed and supported.

Form Mail is compatible with almost every first PCL based inkjet printer in the mailing industry. This includes Secap, Rena, Pitney Bowes, Neopost, Hasler, and even older printers like Bryce and Astro. The appropriate driver automatically loads a template that shows the position of the cartridges in that specific printer. FlexMail also supports some of the higher-end cartridge printers, such as XiJet, Domino L-Series, Walco, and more.

Adding camera verification to mailing equipment used to be an expensive endeavor, but improved technology and "off the shelf software" has substantially reduced the cost to upgrade equipment and use camera verification systems for mail matching, inserter read-write, and OCR (Optical Character Recognition). It's now easier (and less expensive) than ever to generate reports to prove the accuracy of the work running through your mailing equipment and binding machines.

To make the 'package' personalized (having the envelope address match a name or address inside the package itself), you would have to print both items (the envelope and the contents of the container) in advance and "spot check" the inserting process every ten pieces or so. Not only that, but you would have to check them BEFORE the envelopes are sealed, which turns the sealing into an entirely new process. That puts a significant drag on production, and the process itself is still subject to error-a lot of error.

Flex Stream users can merely overlay the marks to existing PDF documents BEFORE they are printed. Why is this important? With statement work, it's common for the data to be prepared off-site by an IT team. The IT department doesn't always know the logic of the mechanical inserting equipment. So Flex Stream builds a logical bridge between IT and printing/mailing departments.

Checking for correct orientation On a Printed Page. If an operator merges two stacks of printed material, what if they place a handful of pages upside-down or backward? A camera system can detect this and stop a folder or some other piece of finishing equipment. Read-Write & Track. If you have a personalized document, page, or signature, and it has to match an outer record that is also customized, it's much easier to print the outside material "on the fly" as opposed to pre-printing and matching.

FlexMail also offers Tracking, for Read / Write or Read and Print on an inserter. So it can read a 2D code on an upstream document (in the inserter) and send the data to an inkjet printer to address a matching name on the outside of the envelope. Flex mail can also use an IBM verification camera, and check it against the original print file. It can also be programmed to shut down the inkjet printer or inserter if the IMB code fails to read.




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